Brand& will create a range of motorsport-inspired clothing and accessories, as well as a range of promotional items for its worldwide distributor network. Brand& will also distribute products through its own global network and will create dedicated but separate websites for both dealers and the public to buy the range.
Carl Ball, Brand& managing director, said. “Already this year we have taken on Pirelli and the Hyundai rally team as new customers and launched their ranges into the marketplace. Having two new such prestigious brands as Gulf and Lotus gives us a really impressive client list.”